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Dusty Holcomb is an executive coach who works with CEOs through major turning points. He started endurance sports 17 years ago after getting bored at the gym. He signed up for an Ironman one day after finishing his first sprint triathlon. Dusty trains leaders to decide in advance what matters, then give themselves permission to say yes and no. Brian shares his own habit of picturing himself 5 years out and pulling that version of himself forward today.